For UK FCA-Authorised Mortgage Brokers
Mortgage Leads, Routed By Specialism, Delivered Real-Time
MortgageConnector generates qualified UK mortgage leads from organic content (50+ deep guides) and paid acquisition channels, then routes them exclusively to FCA-authorised broker partners based on case-type fit.
Specialism-matched
Self-employed director, contractor, adverse credit, JBSP, BTL portfolio - each routed to the broker who handles that case type daily.
Real-time delivery
Submission triggers immediate email + optional SMS. Most partners contact the consumer within 1-3 hours of receipt.
Exclusive by default
Each lead routes to one partner only. No multi-listing. Re-routed if the partner can't action within 24 hours.
5-step qualified
Every lead completes mortgage type, property value, deposit, income, employment, credit, and contact - not just an email scrape.
How the partnership works
- Apply via /broker/register. We verify your FCA FRN, professional indemnity cover, and conduct history.
- Onboarding call. We profile your specialism (first-time buyer / remortgage / BTL / self-employed / adverse credit / specialist niches) and set your delivery preferences.
- Activation. You go live in the routing pool. Leads matching your profile start flowing.
- Real-time delivery. Lead notification by email and optional SMS the moment a consumer submits a matching enquiry.
- Contact + advice. You call the consumer, give regulated advice, and arrange the mortgage. We don't interfere with the advisory relationship.
- Outcome tracking. Update lead status in your dashboard (contacted / in progress / completed / declined) so we can refine future matching.
- Pay per lead. Billing weekly or monthly based on volume. Volume discounts apply.
What kind of leads we generate
The content surface (50+ pages and growing) attracts consumers across every UK mortgage vertical:
- First-time buyer - pillar page + 14 cluster spokes covering deposit, schemes, SDLT, process, JBSP, gifted deposit, shared ownership, LISA, key worker, adverse-credit FTB, and more.
- Remortgage - hub page + paid traffic targeting fix-end buyers.
- Buy-to-let - hub covering SPV, HMO, portfolio landlord, Section 24 context.
- Self-employed - sole trader, limited company director, contractor, retained-profit basis.
- Adverse credit - CCJs, IVAs, discharged bankruptcy, defaults.
- Specialist routes - key worker / professional, family help (JBSP / guarantor / gifted deposit).
Each piece is matched to a specific lender placement scenario. We don't generate "any leads" - we generate cases pre-profiled for specialist routing.
Lead-quality standards we hold ourselves to
- Every lead completes a 5-step qualifying journey - no email-only opt-ins.
- Active phone number and email validation at submission.
- Postcode validation and rough property/deposit feasibility check.
- UTM and source tracking so you can see whether a lead came from organic, paid, or referral.
- Anti-spam and bot filtering on every form submission.
- UK GDPR-compliant consent collection (consumer agrees to broker contact before submission).
Pricing summary
No setup fee, no monthly subscription. Pay-per-qualified-lead model:
- Standard residential / FTB / remortgage lead: from £45 per exclusive lead.
- Specialist case lead (self-employed director, adverse, JBSP, BTL): from £75 per exclusive lead.
- BTL portfolio landlord lead (4+ properties): from £125 per exclusive lead.
- Volume discounts: 10% off at 20 leads/month committed, 20% off at 50+ leads/month committed.
Full pricing detail at /for-brokers/pricing.
Broker FAQs
Who is eligible to join the MortgageConnector broker network?
FCA-authorised mortgage brokers in the UK with a valid Firm Reference Number, professional indemnity insurance in date, and a track record of treating consumers fairly. We verify FRN on the FCA Register and request your most recent FCA conduct rules confirmation before activation.
What does it cost to join?
No setup fee, no monthly subscription. You pay only per lead - a one-off fee for each qualified introduction we send you. Pricing is published on our For Brokers > Pricing page. Volume discounts available for committed monthly intake.
How are leads delivered?
Real-time: a fresh form submission triggers an immediate email and (if you opt in) SMS notification with the lead's contact details and case profile. Leads also appear in your broker dashboard for tracking. Most partners contact the consumer within 1-3 hours of receipt.
Are leads exclusive or shared?
By default exclusive - each lead is sent to one broker only. Exclusivity is part of the partnership standard; we don't multi-list a consumer to multiple brokers. If you fail to contact within 24 hours, the lead is routed to a different partner.
What case types do you generate?
All major UK mortgage verticals: first-time buyer, remortgage, buy-to-let, self-employed, contractor, adverse credit, JBSP/family-help, key worker / professional, and most specialist routes. Lead profiling tags each case so we route to brokers with matching specialism.
What's the lead quality like?
Leads come from organic content (50+ deep guide pages targeting commercial-intent UK mortgage queries) and paid traffic (Google Ads / Meta). Every form submission completes a 5-step qualifying journey covering mortgage type, property value, deposit, income, employment, credit profile, and contact details. Our partner conversion rates outperform broader UK lead-market benchmarks.
Ready to receive leads?
Apply to join the network. We verify FCA authorisation and profile your specialism within 1-2 business days.
Already registered? Sign in.